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Monday, 21 August 2017

Getting Social at the RNA Conference

Getting up early on a Saturday morning has never felt better than it did during the weekend I spent at the Harper-Adams University, for the 2017 Romantic Novelists' Association Conference. . First there was the prospect of a lavish, leisurely breakfast, instead of my usual hurried snack. Better still, I didn't have to worry about preparing  it, or washing up afterwards.

If that wasn't enough of a treat, Nicola Cornick, current Chair of the RNA and Sarah Morgan, winner of the 2017 Romance Writers' of America's RITA for her long romance, Miracle on 5th Avenue, were giving a session on using social media.

Facebook has more users than any other social media platform. The finer point of it are a mystery to me. I started with a personal page, then added an author page, but I'm not sure how to get the best out of either page, if I'm honest. What are your own Facebook tips? The more you use it the better, was the message I got from this conference session.

 Twitter is the next most popular social media platform, but it only has a fraction of the followers that Facebook has. Having conversations when you're limited to 140 characters is a bit restrictive, but it can be done. Instagram is more popular with young people than Twitter, so you need to know your readership. Nicola, Sarah, and most of the audience agreed that Pinterest is nothing but a time suck. It's lovely to look at and absorbing to dip in and out of the various boards, but before you know it an hour has gone past and your word count is nil!

If you'd rather be writing than surfing the net, Nicola and Sarah's advice was to concentrate on Facebook, and maybe one other platform. Make sure you have an author Page, and use it for your writing business, in preference to your personal page.

 I came straight home after the conference, and created this Canva image to redirect people to my author page rather than my personal page. I used a picture of Alex when he was a baby, and added an invitation. It was really easy to do, and only took a few minutes. Thinking of things to add to my Facebook page every day is going to be a lot harder.

Visit my Facebook Page at http://bit.ly/FacebookAuthorPageCH, and  let me know what you'd like to see there!